In the piece, author Bree Nordenson discusses how, in this age of “news fatigue” -- Nordenson cites a study from The AP in which news readers admit to being overwhelmed by too much content -- the mistake many news organizations have made is to simply add to the fray. She writes of the news media: “If they were to address these questions head on, many news outlets would discover that their actions thus far—to increase the volume and frequency of production, sometimes frantically and mindlessly—have only made things more difficult for the consumer."
What do we do with this knowledge, if Nordenson is correct? That's really the question. We need to think about this as we launch, and grow, our careers in media.
Since "Consumed!" is a lengthy and detailed article, before you launch into it, you can get a basic intro to the news media here.